sales process Summary: In this episode, Ari Greenbaum interviews Chris Michel, author of “The Red Chair Experience,” to talk about what a sales process is, why it’s important, and how to use one to close more deals. Stream it here: Apple Podcasts Spotify Deezer Stitcher Transcript: Ari: Welcome to The X Factor, A Home … Read more
Summary: Ari Greenbaum interviews Anthony D. Potts, President of Replacement Window Center of Middle TN, as they talk about the steps it takes to master your sales presentation, the different methods you can use, and what you should and shouldn’t do. Stream it here: Apple Podcasts Spotify Deezer Stitcher Transcript: Ari: Hey, welcome to The … Read more
Summary: In this episode, Ari Greenbaum interviews Rachel Free, Director of Account Management at conXpros. They discuss how they can drive success with leads online with sales process, approach, and delivery tips! Stream it here: Apple Podcasts Spotify Deezer Stitcher Transcript: Ari: Hey, welcome to The X Factor: A Home Pro Sales Podcast. This podcast … Read more
For home improvement professionals in the gutter service industry, getting leads is one thing, but turning them into bottom-line revenue for your business is another. No matter how well-planned your marketing strategy is or if you’re generating a ton of leads from advertising, you still need to know how to successfully close a deal. As … Read more
Summary: In this episode, Ari Greenbaum interviews Dave Hansen of ClientTether, as they talk about how to effectively use a CRM to meet your sales goals. Stream it here: Apple Podcasts Spotify Deezer Stitcher Transcript: Ari: Welcome to The X Factor, a home pro sales podcast about all things sales to help Home Improvement pros … Read more
Properly measuring your sales performance is essential for driving growth within your business. Usually, companies stick to measuring common key performance indicators (KPIs) such as goal achievement and quota attainment. But if you’re in sales, you know that these aren’t the only important indicators you should be monitoring. If you are looking to better measure … Read more
If you own a home improvement or serviced-based contracting company, odds are you’re going to have to add marketing to your list of skills after entrepreneurship. Just like any other business, marketing plays a huge role in getting your home improvement company in front of your ideal target audience. Besides word of mouth, which is … Read more
What is Customer Centricity? Customer centricity means putting the customer first and at the center of everything that you do. You might think to yourself, “That’s easy – I can do that.” But is it really that simple? Being customer-centric entails more than just saying the customer is top of mind. It is about truly … Read more
Whether you’re a company or an individual contractor trying to provide a service, it’s never easy dealing with customer complaints over the phone.
Home improvement companies must work to adapt in order to succeed in a fast changing world.