Roofing is a very important element of house design; after all, it’s one of the first things people see when they look at a house! Homeowners are looking to partner with contractors that can provide high-quality services that will last for years to come and be aesthetically pleasing.
So to get a leg up on the competition and find more roofing leads, it’s important that roofing contractors know the trends that homeowners are looking for right now.
In this article, we will discuss some of the different roof styles that are trending today:
The modern look of metal roofs is becoming more and more popular now. Many homeowners are drawn to metal roofs for their unique visual appearance. In addition to its aesthetics, it is very functional. Metal roofs have incredible longevity, durability, safety, and energy efficiency. With the rise of environmentally conscious home choices, metal roofs are a very attractive option.
Metal roofs are becoming increasingly popular, and we expect to see this trend continue over the next few years. This roof design has a striking visual appearance and is extremely functional, which may be one reason that it is making a comeback. If your clients are looking to enhance their home’s aesthetic and make a functional choice, then a metal roof may be the way to go.
If you don’t yet offer metal roofing services, there are many other ways you can grow your business! Check out our tips on how to grow your business here.
2. Asphalt shingles
Asphalt shingles are a classic and common choice, and we don’t predict they are going anywhere anytime soon. Asphalt shingles are a tried and true roofing style that homeowners can select in several design styles and colors. Though they do not last as long as metal roofs, they are fairly durable for different weather conditions.
Many homes today are still using asphalt shingles. This trend has been with us for decades and is probably not going anywhere anytime soon. If your clients want a classic and trusted approach, then asphalt shingles are a great choice.
3. Cool & green roofing
With climate change a growing concern, many homeowners are opting for cool and green roofing options that are both environmentally conscious and naturally cooling. White, or “cool” roofing, helps mitigate rising temperatures inside the home and ultimately helps people reduce their energy bills for air conditioning. In addition to that, it is also aesthetically pleasing!
Green roofing options are also naturally cooling and involve growing vegetation on the roof. Because this is a very niche choice, green roofing leads may be rare to find. If you’re a roofing specialist that offers this environment-friendly choice, make sure you have a robust process for generating high-quality leads!
4. Slate roofs
Slate roofs continue to grow in popularity, though they are a very expensive roofing option. Homeowners enjoy slate roofing for its rustic, natural-looking design that also has great longevity.
When it comes to leads for roof jobs, it can be a very competitive market, which is why it is important for roofing contractors to have the skills it takes to close more deals.
For roofing contractors, offering some of these beautiful and functional roofing options may offer a competitive advantage in the roofing market. However, if you do not offer all of these roof services, don’t worry!
Any home improvement company can set itself apart with a strong customer-centric approach and repeatable sales process. If you know how to build trust with the homeowners you do work with, you’ll have no trouble building a steady pipeline of referrals too.