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The Latest Window Trends And Designs Home Improvement Pros Can Adopt To Attract More Clients

June 28, 2022

If you want to stay ahead of your competition in the window industry, you have to keep up with the trends. Expertise in window installations alone won’t cut it; you have to know what styles are on the rise. Homeowners want someone who is up to date with the latest trends and best options. If they think you know your stuff, chances are they’ll want to do business with you.

For homeowners, deciding which windows to buy can be a difficult task. Because windows are custom-made for each home or building and require lengthier lead times, the decision is frequently made early in the construction or remodeling process. This requires selecting the proper windows for the job. 

Along with having the expertise to understand which windows would work best for the owner’s home, you also have to take into account their stylistic preferences.

Here are a few window trends and designs that are currently on the rise:

1. Energy-Efficient Options

Like most building trends, energy-efficient options in the window industry are extremely appealing to homeowners. Energy-efficient windows are especially useful to homeowners looking to cut down on long-term costs. Although these types of windows are typically more costly upfront, they can yield savings for homeowners in the long run. 

A few benefits of energy-efficient windows include:

  • Savings on heating and cooling
  • Tax incentives
  • Increase home’s resale value

If your homeowner is looking to invest to save, consider recommending a window replacement for more energy-efficient ones. 


2. Impact-Resistant Windows

For homeowners in areas that are more prone to natural disasters, protecting their homes with impact-resistant windows may be a priority for them. Coastal areas are more likely to experience tropical storms and hurricanes. It is frequently required in these areas for homeowners to have these types of windows. 

Impact-resistant windows aren’t only useful for areas subjected to storms, but it also helps reduce damage caused by hail, heavy winds, and tornadoes. These windows also provide homeowners with an added layer of security since they are not easily breakable.


3. Window Walls 

More and more homeowners are incorporating larger windows into their homes. And by large, we mean full floor-to-ceiling windows. For homeowners looking to extend their indoor living space to the outdoors, this is a great option. These windows allow for a large open floor plan made perfect for entertaining guests. 

Window walls bring in a lot of natural light, make your space feel larger, and boost the home’s curb appeal. But with the amazing views, there are a few cons. 

Cons of window walls: 

  • Difficult to clean
  • Challenging to cover
  • Potential sun fading of furniture
  • Expensive


4. Arched/Circular Windows

For some homeowners, adding or maintaining the character in their home may be a priority. Arched and circular windows are usually a style that is associated with ancient or gothic architecture, giving your home another level of character that standard windows can’t provide. 

Arched windows can be used as stand-alone windows or to create architectural interest above a window or door. Quarter-circles, half-circles, full circles, ovals, and ellipticals are just a few of the design options that arched windows come in.


Before recommending different window designs and trends to your homeowner, It’s important to fully understand the needs of your homeowners. Understanding their needs and the pros and cons of each type of window will help you provide homeowners with the perfect solution

Being transparent and having clear communication about cost, maintenance, and functionality will ensure you are building trust with the homeowner, giving them peace of mind that you will find what’s best for them.

For more home improvement sales tips, check out our Sales Tip Center. And if you’re looking for siding leads, check out this page to learn how conXpros can help! 


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