Our Mission Statement
Delivering an exceptional customer experience to home improvement professionals by developing strong relationships, understanding and meeting the needs of our clients, and providing quality opportunities for customer acquisition.
Our Story
What began as a bold idea in 2018 with ConXpros’ first contractor client has evolved into a national platform helping thousands of professionals win more work. Founded by Ari Greenbaum, ConXpros focused on integrity, partnership, and creating real opportunities for home improvement businesses.
In 2024, ConXpros joined Modernize Home Services, uniting its customer-first foundation with Modernize’s industry-leading technology and national homeowner network. Together, we help contractors in dozens of trades connect with motivated homeowners ready to start projects, from HVAC and roofing to windows, bathrooms, and beyond.
Modernize Home Services provides home improvement professionals with high-intent, shared homeowner leads generated through our owned web properties and trusted publisher network.
Each homeowner lead includes verified contact details, project intent, and location, so contractors can connect with ready-to-buy consumers in real time. Leads are delivered directly through the Modernize Pro Portal or integrated into your CRM, making it easy to manage, contact, and convert new opportunities efficiently.
Our Right Pricing model ensures contractors pay fair market value for every lead based on quality, location, and performance data — no flat or one-size-fits-all pricing.

Every Modernize lead meets strict qualification standards. If a lead doesn’t meet those criteria, our Lead Credit Policy allows partners to request review directly within their account.
Our dedicated Customer Success team works closely with every partner to ensure performance goals are met and marketing dollars deliver measurable ROI. Whether you’re scaling regionally or managing multiple trades, Modernize provides the insights and support you need to grow with confidence.

Our Philosophy & Values
- Doing exactly what we say we will do
- Accountability to deliver quality opportunities
- Exceptional client care and service
- Focus on helping others get what they want
- Build relationships through integrity and honesty
- 100% effort 100% of the time
- Always remain humble
Our Culture: Giving Back
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